OUGD602 - PPP3 Summative Module Evaluation

Throughout this module each year, I am constantly gaining confidence not only in myself but in my work. The more I compare my work to other professionals over the years the more I am able to talk about, promote and have faith in my own work. When I started the course I didn't think my work was professional level, and I never imagined that a client would be happy with it, as I had this idea that it was home-made looking. Although my standards have gotten higher and I can achieve a more professional image, by professionalism within myself has grown with it, too. This year particularly I have developed a better eye for branding which has helped me define myself through my personal branding more professionally. Last year, my personal branding was too complicated and too illustrative to the point where only a year later it looks dated and juvenile. This year, whilst still having the mid-century style through colours and shapes, the branding has been stripped right back and now just lets the work speak for itself.

I have networked an awful lot this year, and considered many paths to take upon my departure from university. Because of this deep investigation I was able to define a structured plan for when I leave, giving me confidence to leave knowing that I know what I'm doing!

Weaknesses in my work I would say this year is not being more proactive in visiting studios I want to get involved in. I kept focussing on the USA, which of course I can't visit so easily when maybe I should have looked at a load of studios in the UK, where I could go and visit properly.

If I were to do this module all over again, I probably wouldn't do it any differently, except look out for more UK studios.