Using the adverts we created for each other last week, we wrote down a few words that summed our own personalities up to see if they had come across in our adverts.
A group of peers then wrote what message they got about us from our adverts:
what they found common in my two adverts (one created by myself and the other created about me by Sarah Goldthorpe):
- colourful
- busy
- womanly
- lots of decoration
- similar script type
Things that they found to be different in the two adverts:
- layout
- different amounts of info included
- confusing layout/ fixed layout
- mixture of typefaces / use of only 1 typeface
There was very little difference between the two adverts about myself - I have a strong personality it seems!
To compare what I said to what they said on more specific terms ...
What I said about my design;
- Girly
- Feminine
- Youthful
- Colourful
- Illustrative
What they said about my design style from the advert;
- Womanly
- Busy
- Colourful
- Decorative
- Script type
Very similar observations were made by the group assessing my advert, which is really positive in my opinion, as potential clients can see my suitability/ enthusiasm for their requests.
Should your personality be reflected in your design/ practice?
Pros
- Gives client an idea of who they are working with (personal level)
- Shows your suitability for the line of work required
- Shows clients if you will appeal to their audience (especially if required to present it to them)
- Suitability for client on a professional level
Cons
- Showing your personality might show your potential lack of suitability for the job - showing a strong design style might say that you're limited as a designer
- There's a difference between confidence and arrogance
Task set from this session can be found here.
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